Estimated studying time: 12 minutes
Key takeaways
- World of Espresso Brussels will happen from 25 to 27 June 2026 in Belgium.
- Europe accounted for over 30% of world espresso consumption in 2023/24, making it a key market.
- WoC Brussels will host the 2026 World Brewers Cup, Espresso in Good Spirits, and Espresso Roasting Championships.
- Attendees may also take part in a variety of afterparties and occasions, and go to a few of Brussels’ specialty espresso outlets.
This 12 months’s European World of Espresso occasion will happen in Brussels, Belgium, from 25 to 27 June.
The commerce present will host the 2026 World Brewers Cup, Espresso in Good Spirits, and Espresso Roasting Championships, Roasters Village, Producer Village, Greatest New Product Competitors, Espresso Design Awards, lectures, workshops, cuppings, and extra.
Manufacturers akin to Ecotact, Pinecone Swiss, LIGRE, MILBOK, and extra will exhibit and organise their very own occasions and afterparties.
Attendees may even have the chance to go to a few of Brussels’ finest specialty espresso outlets and roasters.
Try the PDG Occasions Calendar right here. We’ll proceed to replace the article as extra aspect occasions and afterparties are introduced.
Competitions and awards at WoC Brussels
WoC Brussels can be held at Brussels Expo, Pl. de Belgique 1, 1020 Bruxelles, Belgium. The expo centre is near Ossegempark and the Atomium, and the closest metro station is Heysel.
The occasion will host three 2026 World Espresso Championships: Brewers Cup, Espresso in Good Spirits, and Espresso Roasting Championships.
As with earlier WoC occasions, the Brussels version may even embody the Espresso Design Awards and the Greatest New Product competitors.
Why Europe continues to be a vital espresso market
Europe accounts for roughly one-third of world espresso consumption yearly. Based on information from the Worldwide Espresso Organisation, Europeans drank some 3.26 million tonnes of espresso in 2023/24, making it the world’s largest coffee-consuming market.
“Europe units the worldwide agenda for espresso, by way of high quality, sustainability, and compliance,” says Hanuman Jain, Founder & CEO of Ecotact, exhibiting at sales space 11112. “It’s one of many world’s most mature inexperienced espresso import markets and residential to a number of the world’s most knowledgeable customers. What they count on right now turns into the trade normal tomorrow.”
The continent can also be one of the vital numerous areas for espresso. Encompassing extra mature markets like Scandinavia and Germany, in addition to fast-growing ones like Romania and Spain, Europe combines all kinds of espresso traditions, heritage, preferences, and habits.
“It’s a really influential market,” says Ilan Maimon, Founding father of Pinecone Swiss, exhibiting at sales space 7368. “Developments, requirements, and shopping for choices made right here usually have an effect on different areas world wide. This makes it an essential place for us to construct relationships, obtain suggestions, and proceed creating machines that meet the wants {of professional} espresso companies globally.”
Key espresso occasions in Europe
World of Espresso Europe is likely one of the largest B2B specialty espresso commerce exhibits on the continent. The occasion attracts 1000’s of holiday makers yearly, bringing collectively roasters, baristas, producers, exporters, importers, tools producers, and extra.
“Folks journey from everywhere in the world to attend World of Espresso as a result of they refuse to accept common espresso. We share that mindset,” says Lina Gronbach, Founder and CEO of LIGRE. “For us, it’s a possibility to attach with the neighborhood, alternate concepts, collect suggestions, and share what we’re constructing.”
Greater than 430 exhibitors can be current, making WoC Brussels one of many 12 months’s most essential espresso occasions.
“Europe is a key marketplace for us, with its robust café tradition, mature specialty espresso scene, and demand for constant, high-quality drinks,” says Alex Shilov, Advertising and marketing Supervisor at MILBOK. “Immediately, cafés are on the lookout for milk-based drinks which are distinctive, memorable, and simple to repeat in day by day service.”
Afterparties & actions
Quite a few firms and organisations will host their very own actions and occasions throughout WoC Brussels:
Tuesday 23 June
Wednesday 24 June
“We’ll host The Ecotact Desk, a close-knit gathering held a day earlier than the expo, designed to reconnect and ease into the rhythm of the times forward,” says Hanuman. “This time, we’re coming collectively over a Belgian-style lunch with our Ecotact Freshness Champions, together with shut associates from our circle.”
Thursday 25 June
- Huracán Espresso WoC Brussels Occasion at Brasserie de l’Ermitage from 6:30-11:30 pm, celebrating Huracán Espresso’s 2025 International Espresso Awards World Championship win
- Simonelli Group Up on Eight Occasion from 7-10 pm at Rooftop 58 (RSVP solely)
Friday 26 June
Saturday 27 June
Sunday 28 June
This listing can be up to date as extra events are introduced. Please word that some occasions are invite-only or RSVP solely.
Brussels espresso store tour
House to the EU and NATO headquarters, Brussels is called the capital of Europe. Alongside its beautiful medieval structure and caricature avenue artwork, town has a few of Europe’s finest specialty espresso outlets and roasters.
Tibor Hámori, the 2025 Belgian Cup Tasters Champion and barista at Caffenation in Antwerp, recommends:
Jens Crabbe, founding father of MOK Espresso, recommends:
European Espresso Journey additionally recommends:
The Mazzer Cofpayment Tour additionally features a curated number of espresso outlets, with the possibility to vote in your favorite café and win a free espresso.
The place to eat & drink in Brussels
Brussels’ meals scene is world-renowned, identified for its artisanal chocolate, waffles, frites, and moules frites. Its distinctive beer scene earned it UNESCO standing in 2016.
Jens recommends:
Eating places & fast bites
- Nightshop for small plates and pure wines
- Michelin-starred Maru for Korean meals
- Môme for seasonal dishes
- Sichuan restaurant Carbon
- Gourmets On a regular basis, Da Lengthy Yi Hotpot, and Taverne de Zhao for Chinese language meals
- Badi, serving cider and pure wines
- Belgian restaurant Petit Bouchon
- Michelin-starred Au Repos de la Montagne
- Michelin-starred Henri
- Italian restaurant Certo
- Michelin-starred Kline, specializing in locally-sourced substances
- Mangiavino, specialising in pasta and pure wines
- Michelin-starred Au Vieux Saint Martin, with wonderful views of the Church of Our Woman of the Sablon
- Modern Belgian bistro Kartouche
- Statione Alimentaire, serving Italian meals
- Seven, which additionally serves espresso
- Asian fusion restaurant Previous Boy
- Rambo for smash burgers and scorching canines
- Battle Membership for pizza
- Bintje for burgers and frites
- Elbow Lunch Counter sandwich store
- Holy Smoke for Texas-style BBQ
Wine, beer & cocktails
Chocolaiers, ice cream & bakeries
What can we count on at WoC Brussels?
World of Espresso occasions are a number of the most influential and impactful B2B commerce exhibits within the international espresso sector. The final European version, held in Geneva, Switzerland, introduced collectively 1000’s of espresso professionals.
“The patrons, roasters, merchants, and thought leaders who attend symbolize the heartbeat of a market that your complete trade is watching,” Hanuman says. “For Ecotact, it’s precisely the sort of dialog we should be a part of, as we align ourselves with being future-ready.
“Presently, Ecotact’s packaging merchandise are compliant with Regulation (EU) 2025/40 on Packaging and Packaging Waste (PPWR), together with Article 5,” he provides. “Our newest launches, Ecotact Ship Protect Airtight Bulk Container Liner, Hint IQ, and the Fermentation Equipment, can be showcased in Brussels for attendees to expertise firsthand. Hint IQ and the Fermentation Equipment have additionally been nominated for the 2026 Greatest New Product Awards.”
The occasion affords perception into key tendencies shaping worldwide espresso markets.
“We count on to see a powerful concentrate on effectivity, automation, sustainability, and tools that helps espresso companies function extra constantly,” says Ilan. “We’ll current our full vary {of professional} espresso grinders, from compact specialty options to industrial bulk grinding programs.
“A key focus can be our 120mm grinder platform, together with the Foxtail, Siberian, and Redwood fashions. The Siberian and Redwood additionally function BLDC motor expertise and clever software program,” he provides. “We may even spotlight our modular service idea. As a substitute of treating service as a gradual and sophisticated course of, our grinders are designed in order that key modules will be changed rapidly and effectively.”
Maintaining with Europe’s altering espresso market
As European espresso habits proceed to evolve, occasions like WoC Brussels mirror the place the market is heading.
“We count on to see continued development in premium dwelling espresso, growing demand for intuitive merchandise, and a stronger concentrate on longevity, sustainability, and design,” says Lina. “Greater than ever, individuals need distinctive espresso with out pointless complexity.
“Guests may have the chance to expertise the whole LIGRE ecosystem: the LIGRE youn espresso machine and the LIGRE siji grinder,” she provides. “The youn combines superior brewing expertise, exact temperature, strain and circulation management, and a quick heat-up system. The siji’s patented grind-by-weight expertise is correct to lower than 0.1 grams, serving to ship barista-level consistency from shot to shot.”
The occasion may even showcase how espresso beverage tendencies are altering.
“MILBOK’s sales space theme, ‘Take pleasure in Espresso on the Subsequent Stage,’ exhibits how Double Milk is made to disclose the character of espresso,” Alex says. “Guests will have the ability to style the distinction in Soiled Espresso and Flat Double White, two distinctive milk drinks designed to show how espresso blends with milk.
“This pattern can also be shaping the work of espresso roasters, who’re more and more creating roast profiles particularly for milk-based drinks,” he provides. “On the occasion, MILBOK can be joined by Manhattan Espresso Roasters, 5 Methods Espresso Roasters, and Tanat.”
WoC Brussels is likely one of the most essential occasions within the espresso trade. Alongside the commerce present, competitions, and afterparties, attendees will have the ability to expertise town’s vibrant specialty espresso scene.
In case you are taking part in any capability, be sure that to register and e book any actions upfront of your attendance.
To be taught extra about WoC Brussels, go to the web site.
Picture credit: Specialty Espresso Affiliation
Good Every day Grind
Please word: Ecotact, Pinecone Swiss, LIGRE, and MILBOK are sponsors of Good Every day Grind.
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