Grasp franchise deal is the second signed by mum or dad firm Cooks Espresso inside 9 months
Cooks Espresso has signed a grasp franchise deal to launch its neighbourhood-focused café chain Esquires Espresso within the UAE.
The settlement, which comes 9 months after Cooks signed the same deal to launch Esquires in India, has been signed with certainly one of Cooks Espresso’s present UK-based franchisees and is focusing on 50 Esquires shops within the UAE by 2036.
“This settlement marks one other necessary milestone within the worldwide improvement of the Esquires Espresso model. The UAE represents a sexy market, and we stay up for rising the model within the area over the approaching years,” stated Keith Jackson, Chairman, Cooks Espresso.
New Zealand-based Cooks Espresso acquired the grasp franchise rights to Canada-founded Esquires Espresso in 2013 and has targeted growth on the UK and Eire, the place it at the moment operates 100 shops.
Past the UK and Eire, the dual-listed café operator additionally operates a dozen Esquires shops throughout Portugal, Saudi Arabia, Bahrain, Kuwait, Indonesia, Jordan, and Pakistan.
With its prosperous buyer base, giant expat inhabitants, rising tourism business and business-friendly tax regime, the UAE has lengthy been a magnet for worldwide espresso chains.
World Espresso Portal analysis exhibits that the UAE is the second-largest branded espresso store market in the Center East and North Africa (MENA) area, after Saudi Arabia. The market grew 7% in 2024 to surpass 1,600 retailers and is forecast to exceed 2,250 retailers by the tip of 2029.
