The UK-based espresso chain has closed two dozen shops in India during the last 12 months because it reshapes its technique to seize Gen Z footfall
After successive years of regular outlet progress in India, in 2025 Costa Espresso reported its first annual internet retailer contraction within the nation because the begin of the pandemic.
In March 2026, Gurugram-based grasp franchisee Devyani Worldwide Ltd (DIL) introduced it was “resetting” its progress technique to enhance like-for-like gross sales and retailer profitability throughout its sizeable F&B community, which additionally consists of lots of of licensed KFC and Pizza Hut eating places.
For Costa, that reset has meant doubling down on its core target market, Gen Z, and recasting itself as a lifestyle-centric model.
